Marketing Cloud RSS Emailing, Setup In 15 Minutes

Feedotter pulls content from your blog, podcast, and website RSS feeds, formats it into a beautiful layout and sends it via Marketing Cloud.

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Marketing Cloud rss automation Made Easy

Create Marketing Cloud RSS automations and never build another content email again

For over 10 years, Feedotter has been helping Marketing Cloud users email their blog, podcast, and website content without lifting a finger.

Add your RSS feeds
ContenT
Connect your blog, podcast, or news RSS feed directly to Feedotter.

Feedotter automatically detects new posts and builds your Marketing Cloud RSS email content in real time — no copy-paste or manual updates.
Adjust Your Sending Schedule
Schedule & Trigger
Decide when and how often your Marketing Cloud RSS emails send — daily, weekly, or monthly.
Feedotter automatically checks for fresh content and sends on your chosen cadence, so your audience always receives the latest updates.
Match Your Brand Perfectly
Design & Layout
Use your existing Marketing Cloud template or choose one from Feedotter’s gallery. Feedotter automatically formats your RSS content to match your design, keeping every email polished, consistent, and on-brand.
Select Your Target Audience
personalization
Use your existing Marketing Cloud Smart Lists to define who receives each RSS email. Feedotter syncs with your lists in real time, giving you full control over segmentation, personalization, and deliverability.

FAQs

Everything you need to know about the product and billing.

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Can I use my existing Marketing Cloud template design?
Feedotter works seamlessly with your existing Marketing Cloud email templates and designs. You can import your current Marketing Cloud template directly into Feedotter, or our team can help configure it for you. This ensures your newsletters stay perfectly on-brand while still benefiting from Feedotter’s automation features. If you don’t already have a template, Feedotter also provides a library of responsive, pre-built designs you can customize.
Does Feedotter send the emails?
No. Feedotter does not replace Marketing Cloud’s email sending functionality. Instead, it add the ability to automatically create RSS-based content emails without any effort scheduling them in Marketing Cloud for sending, tracking, and reporting. This way, you keep all your newsletter analytics and deliverability within Marketing Cloud.
How do analytics work with Feedotter?
Feedotter doesn’t replace Marketing Cloud’s email analytics — it enhances it. Because RSS emails are sent through Marketing Cloud, all opens, clicks, and engagement metrics remain tracked in the same place as your other campaigns. Feedotter automates the content and formatting process, while Marketing Cloud handles deliverability, reporting, and analytics using the familiar Email Performance and Email Link Performance reporting. Additionally, many Marketing Cloud RSS emails use Feedotter’s UTM tagging feature to enable web-traffic analytics as well.
Does this work with my ad platform?
Yes. If your Marketing Cloud newsletters include advertising placements, Feedotter will support them. You can embed ad server code, Marketing Cloud tokens, or dynamic assets directly into your newsletter templates. Feedotter automatically populates your content while keeping ad slots intact, so your Marketing Cloud RSS emails can carry sponsorships, promotions, or house ads just like they do today.
Can Feedotter help me send content to my subscribers based on their content preferences?
Marketing CloudYes. Feedotter can help you personalize your RSS content emails based on various segments and field properties. Thanks to the massive time savings and automation abilties Feedotter can help you send personlized content to segments and audiences like never before possible with Marketing Cloud. This ensures your audience receives more relevant emails and drives higher engagement.