Getting good information about email subscribers can be a challenge for even the savviest email marketer. Privacy is a big concern for many people, and that means some of your... read more →
It is easy to believe that email marketing is effective and a key component to any marketing strategy, but if you don’t have an email list, that task can seem... read more →
When it comes to starting an email marketing campaign, generally businesses think about how often to send emails, what content to include, which audience to target, etc. What isn’t often... read more →
In the simplest terms, UTM tracking attaches a custom URL to a source, medium, or campaign name in order to customize tracking. UTM tracking can be used on social ads,... read more →