FeedOtter Blog

A resource dedicated to helping marketers promote their content, improve marketing automation
tasks, and increase website traffic and content engagement.

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How FeedOtter Selects Email Campaign Images

Once in a blue moon, we receive a help request from a client concerned that FeedOtter is not selecting the correct image. In fact, it...

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Multiple RSS Email Setup and Automation with FeedOtter

The advanced Multiple RSS Feed Options found within FeedOtter allow you to connect multiple content source feeds into one email newsletter. That way, you can...

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Creating Accurate RSS Email Reports in Marketo

Today I'm going to walkthrough how to create accurate RSS email reports that show detailed stats for each automatic RSS-based email from Marketo. In the...

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9 B2B Content Marketing Tactics to Try in Q4

In a world of adblockers and content saturation, it’s getting harder than ever for marketers to reach their target consumers. Content marketing offers an authentic...

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Should You Email Blog Posts in 2019? Marketers Weigh In

It's 2019, should businesses send regular blog emails to their subscribers?  I wanted to know how marketers truly viewed the topic of emailing blog posts...

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Tutorial: Creating Your First Pardot Handlebars Email Template With Conditions

I've been testing Pardot's new Handlebars Merge Field feature this week and wanted to publish my exact test steps.  If you are just getting started...

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