FeedOtter Content Marketing Blog

A resource dedicated to helping content marketers use email and marketing automation to distribute content, nurture leads, and create more opportunities.

Effective Editorial Calendar

How to Create an Effective Editorial Calendar and Grow Your Business

An effective editorial calendar can get your business on the right track fast. It will help you stay organized, come up with new ideas, reveal gaps in your publishing schedule, and ensure everyone on your team is doing what they’re supposed to. But more than that, a well thought out editorial calendar has the ability […]

WordPress Editorial Calendar Plugins

5 of the Best WordPress Editorial Calendar Plugins

Starting a WordPress blog is not hard to do; but handling the content you want to post on your site can become overwhelming if you don’t have a plan. After all, you need to find a competitive niche, come up with blog post ideas, craft killer headlines, draft your content and publish consistently, and drive […]

Plan, Create, & Share Content with these Top Tools

One thing content marketers care the most about is creating new fresh content that helps attract more traffic. We know that great content can be beneficial in a number of ways. Some include increasing your company’s online visibility, providing value to your prospective customers, and maintaining brand awareness. Whether you’re a newbie just getting started […]

Supercharge Your Content Team's Productivity

5 Ways to Supercharge Your Content Team’s Productivity

These days everyone is expected to work around the clock to beat the competition. Add in daily distractions, the demand to be bigger and better at all times, and the fact that we are all just human, it’s no wonder content marketing teams find themselves burnt out. While there is always room for improvement (and […]

Social Media for Pardot Marketers

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One of the best ways to get your content in front of a receptive audience is through social media. No secret to content marketers, social media can help you grow a new following as well as stay in front of the followers you already have. Much of marketing is about being in front of the […]