Metadata is a next generation account-based targeting platform, completely automated and operated by Artificial Intelligence. The Metadata A.I. operator learns your ideal customer profiles based on historical CRM data, then builds audiences of your target customers and personas and deploys paid media campaigns automatically to deliver a predictable, qualified inbound lead flow. Metadata clients include Nutanix, G2 Crowd, Sendoso, Hitachi, Ping Identity and many others. For more information about Metadata, visit www.metadata.io.
Reverse Engineers Your Ideal Buyer
Connect your CRM & marketing automation tools, enrich & score buyers, profile buyer personas, and defines total addressable market.
Determine target accounts, ideal personas, and generate lookalike audiences.
Promote Ads On Multiple Channels
Launch multivariate campaigns, serve ads to lookalike targets, automatically enrich leads, and push net new leads to marketing automation platform.
Optimize Using Machine Learning
Monitor campaign performance, identify campaign bottlenecks, and automatically adjust ads for MQL and pipeline.
Automatically show the pipeline impacted and generated from your digital ad spend.
Very simple, one-click Metadata Marketo integration. On the metadata.io self-service platform just go to the Integrations tab & click on the Marketo logo to connect your Marketo account and map to the correct fields.