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FormAssembly Pardot Integration

FormAssembly Pardot Integration

FormAssembly’s HTTPS connector ensures quick delivery of marketing notifications along with accurate and timely scoring and data processing for the Pardot marketing automation system and Salesforce.

You may want to pass form data through Pardot before it’s sent to Salesforce, or you may prefer to have data simultaneously sent to both. Regardless of which you prefer, you can customize FormAssembly’s connectors to best fit your marketing workflow needs.

The HTTPS Connector is particularly useful as a way to pass leads to Pardot drips, automations, and triggers before sending them to Salesforce and setting them as Sales Qualified, rather than having all leads sent straight to Salesforce before qualifying them.

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