Using an XML formatted RSS feed containing system status updates allowed one client to automate system status emails that were sent via Marketo.
So What? Why Use FeedOtter to Send RSS Email from Marketo?
Before FeedOtter many clients have multiple email sending softwares, multiple unsubscribe lists, and lots of additional expenses. FeedOtter allows you to bring all of your communication inside your familiar Marketo software so you have a single unsubscribe list and can more effectively segment ALL the people you email.
Who Uses Marketo RSS Email?
Hundreds of Marketo users have automated RSS email using FeedOtter. Here are just a few of our clients:
How Does it Work?
We have worked tirelessly to make setting up complex data-driven, RSS-based emails with Marketo quick and easy. Here is how a typical Marketo rss email campaign with FeedOtter is setup.