FeedOtter Logo
Menu
close
Loginstart a free trial

Category: B2B Resources

How to Integrate RSS Feed into Pardot

3 Useful Ways You Can Create Email Content By Integrating an RSS Feed Into Pardot

Here at FeedOtter, something that’s usually on our minds is how to streamline the process of creating routine, content emails and newsletters that you can easily push to your email sending platform. And what better way to automate content emails than adding an RSS feed into Pardot? Let’s look at the need for an RSS […]
By Andy Theimer
Read More
emailing blog posts

Emailing Blog Posts in 2024 – What Do Marketers Think?

It’s 2024, should businesses send regular blog emails to their subscribers?  I wanted to know how marketers truly viewed the topic of emailing blog posts in the modern marketing era so I spent the past month interviewing more than 20 marketing experts to find out how they perceive emailing blog posts in the year 2024. […]
By Andy Theimer
Read More
A/B Subject Line Test Marketo RSS Emails

A/B Subject Line Test Marketo RSS Emails In 7 Easy Steps

When it comes to marketing, emailing your clients and prospects is a great touchpoint for interaction with customers. Using Marketo’s A/B Subject line test will help you ensure you have the perfect attention-grabber for your emails. When emailing, many emails go straight to the trash or unread. How can this be reduced? According to Yes […]
By Andy Theimer
Read More
Reducing Unsubscribes on Content Emails

3 Easy Tips for Reducing Unsubscribes on Content Emails

Working with email automation and customers sending website content to their subscribers, we see lots of questions about high unsubscribe rates and what our best tips for reducing unsubscribes on routine content emails are. Gaining lead subscribers is one thing, keeping them can be just as difficult for marketers.  Reducing Unsubscribes The first step to […]
By Andy Theimer
Read More
emailing your podcast with Marketo webinar

Emailing Your Podcast With Marketo [Webinar Summary]

Recently I hosted a webinar on Emailing Your Podcast With Marketo. Podcasting in the B2B space is becoming increasingly popular as a medium for sharing your content and thought leadership. The best way to share that content – emailing your podcast episodes directly to subscribers. That’s why I decided to carve out time to discuss […]
By Andy Theimer
Read More
The State of Personalized Content in Pardot Emails and Newsletters

The State of Personalized Content in Pardot Emails & Newsletters [Webinar Summary]

Last week, I gave a webinar presentation on the State of Personalized Content in Pardot Emails & Newsletters. I covered big topics like: Giving subscribers a way to tell you what topics of content they want. Looking at several preference center options. Email best practices for saving time. What personalization options are available in Pardot […]
By Andy Theimer
Read More

Are you honoring your email preference center?

I’ve been working with Pardot users to optimize their email content for years. One of the most common challenges I see for any team is honoring email preferences.  Every team I work with aims to provide users with relevant content. The preference center is a tool to help marketing teams send the right message at […]
By Andy Theimer
Read More
1 2 3 … 5

Automate Your Newsletter Today

Improve your brand awareness and blog engagement with automated newsletters by FeedOtter.
start a free trial
Sign up for a free 7-day trial. No credit card required.
Grow Better with FeedOtter
chevron-down