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The FeedOtter Blog

Helpful articles on marketing automation, email marketing, and best practices with Marketo, Pardot, and Eloqua.
Tips for Optimizing WordPress for a B2B Company Blog

Did you know that companies who have blogs receive 55% more visits to their website than those without blogs? Blogging is one of the best...

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7 Story Mapping Programs and How to Use Them To Increase Engagement

Story Mapping is a technique that product owners use to gather all of their user story elements while providing a bigger picture. This method is...

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10 CRM Tools We Swear By to Help You Grow Your Reach

Every business needs a CRM tool (Customer Relationship Management) to manage customer relationships and, of course, the data associated with them. No matter what point...

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5 Creative Ways to use Marketing Automation to Create a Personal Touch

According to the Kapost Blog, every day “the average customer will be exposed to 2,904 media messages. They will pay attention to only 52 of...

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Lead Generation vs. Lead Nurturing: The Best Marketing Automation Results

With more businesses embracing marketing automation to save time and increase business for their company, I began to wonder what the ideal use of marketing...

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6 Reasons Why Visual Composer is the Best Wordpress Plugin

Visual Composer is a relatively new WordPress plugin that is taking the blogging world by storm and makes designing your dream website a breeze. Serious...

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5 Cool Reasons Medium.com is Alive and Well with Digital Marketers

Are you tired of trying to gain followers on Twitter just to get your content noticed? Are you looking for better ways for your content...

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