FeedOtter Blog

A resource dedicated to helping marketers promote their content, improve marketing automation
tasks, and increase website traffic and content engagement.

Don't Miss A Post - Subscribe

Drop your email in the form below and we'll send you new posts via email.

UTM Tracking Best Practices For Content Marketing and A Step-By-Step Guide

In the simplest terms, UTM tracking attaches a custom URL to a source, medium, or campaign name in order to customize tracking. UTM tracking can...

Read More
Employee Newsletters Need Your Content Too

6 Ways to Use Your Content for Employee Growth While producing content is obviously great for driving traffic to your website, increasing your SEO, and...

Read More
Crafting the Perfect Blog Email Subject Line

We’ve all been there, sifting through undesired emails or irrelevant content just to find the few important ones worth opening. Emailing blog subscribers is a...

Read More
Need Data? Create a Company Blog Dashboard in Google Analytics

At my last company our small marketing team struggled to identify the real impact our company blog was having on business.  A seemingly simple task...

Read More
How to Add a Blog Subscription Form To Your Company Blog

Your company blog is one of the most important tools for growing your marketing database.  It's also a great way to bring visitors back to...

Read More
Bad Yoast: How To Remove "This Post First Appeared" From Your Blog's RSS Feed

Several clients have written in lately asking how to remove a sentence appearing at the bottom (or top) of their blog posts.  This sentence reads:...

Read More